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European Marketing Academy

IJRM-EMAC Steenkamp Award

Jan-Benedict E.M. Steenkamp Award for Long-Term Impact

The award is given annually to papers published in the International Journal of Research in Marketing in recognition of their exceptional contributions to academic marketing research by demonstrating long-term impact.

About the award

The Jan-Benedict E.M. Steenkamp Award for Long-Term Impact was established by EMAC and IJRM in 2009 and is named after Jan-Benedict E.M. Steenkamp, Knox Massey Distinguished Professor of Marketing at the Kenan-Flagler Business School of the University of North Carolina.

Award Committee

The IJRM Editor-in-Chief and the EMAC VP of Publications form a four-member Award Committee.

The committee includes IJRM Area or Senior Editors representing the three key domains of marketing: consumer behavior, strategy, and modeling.

Eligibility

Papers published in IJRM 10 to 15 years prior to the year the award is being presented are eligible.

Papers that have already won this award or are co-authored by Jan-Benedict Steenkamp and/or by the current IJRM Editor are not eligible.

Nomination process

Nominations are first invited from EMAC members and the IJRM Editorial Board.

The nominated papers form the first-round ballot, from which only IJRM Editorial Board members can vote for up to five papers. Self-voting is not allowed.

Final selection

The ten papers that receive the most votes in the first round make up the second-and-final-round ballot, from which the Editorial Board can choose only one paper.

There can be two winners in exceptional cases, but not more than once every three years on average.

Selection criteria

  • The votes received from the IJRM Editorial Board.
  • ISI and Google Scholar citations.
  • The quality of the paper, as assessed by the committee’s in-depth reading.