European Marketing Academy
EMAC Spring Conference
EMAC Spring Conference
The EMAC Spring Conference is the most significant benefit of membership and the highlight of the EMAC academic calendar. The conference creates a major focus for the exchange of ideas, dissemination of research findings, and discussion of work in progress. It is also an opportunity for catching up with old friends and networking with new colleagues.
The EMAC Spring Conference is a partnership between EMAC and the host institution. Both parties wish to see the conference achieve its full potential for the benefit of all.
Conference Guidelines
To ensure that EMAC traditions, customs, and practices are carried forward year to year, the EMAC Executive Committee has developed and approved detailed Conference Guidelines.
The purpose of this document is to share the knowledge gained over many conferences with new conference hosts, and to specify the general principles of organization and practical matters. It is a living document that is frequently amended as new experiences arise.
Hosting the Conference
Each host institution receives the Conference Guidelines upon acceptance of its proposal to host the EMAC Spring Conference. It is EMAC policy that the host institution has the responsibility to implement these guidelines.
The Conference Guidelines have recently been incorporated in a Memorandum of Agreement detailing the roles and responsibilities of both EMAC and the Conference Organisers.
Contact
Should you be interested in organising the EMAC Spring Conference, please review the call to host a conference and contact Anne-Laure Marteaux, EMAC Executive Officer.
Upcoming Spring Conference
EMAC Spring Conference 2027
Dates TBA
Luiss University, Italy